As our lives have become more and more online, keeping kids safe in the digital world has become harder. Nowadays big tech and big data are scraping as much info from us as it can and selling it to advertisers. Privacy rights are important for everyone, but especially for young people: they deserve to be able to grow up in a world where their past stays their past and big data isn’t creating a permanent marketing profile for kids at an impressionable age without their consent.
Because our digital world is changing so rapidly, we can no longer rely on laws that were written over 2 decades ago to properly regulate how marketers and tech companies handle children and teens’ data. This is why Restore the Fourth is endorsing the Children and Teens’ Online Privacy Protection Act, an amendment that will bring COPPA—originally drafted in the 1990s—into the modern age.
Key improvements CTOPPA makes to COPPA is:
- Protect teens, as well as children, online.
- Ban targeted advertising for minors.
- Prohibit the collection of data from 13-15 year olds without the users’ consent
- Create an “eraser-button” that will allow minors to delete personal data stored by big tech
📝 Write a letter to your law makers telling them to support it here.
☎️ Call your law makers and urge them to support it at: +1 202-318-3323